Poptopia - Online Games
Pringles


The challenge set by Pringles was to create a gateway to an engaging and immersive digital Pringles world. Where users
can unlock unexpected fun aligning with Pringles core ethos. Enter the wonderful world of Poptopia.
Bringing Poptopia to life was full agency approach with a multi-disciplinary team of UX designers, UI designers, Illustrators, Creatives, Developers and Animators all working together to bring the unexpected fun. My role as Senior UI designer on the project focused on the game designs for two of Poptopia's islands; Pringoooals and Stack and Sort. 

Throughout Poptopia we leveraged the use of Pringles' distinctive brand assets such as Mr P, the bowtie and chips to reinforce the brand visually and putting Pringles at the heart of unexpected fun.


Work undertaken at DC.

SKILLS: 
UI Design, Games Design, Mobile Design, Web Design


*Press release video created by the animator on the project.
Stack and Sort is a fast-paced sorting and matching game that brings Pringles distinctive brand assets to life in a playful way. The game is spans over 50 individual levels of varying difficulty across 5 themes allowing Pringles to showcase campaigns and product ranges in a way that is scaleable for future development.
The Pringoooals island takes centre stage in Poptopia and hosts a dribbling test of skill game where users can play once a day for their changed to score a dream holiday. The competition element of Poptopia keeps people engaging with the experience in way which can be adapted for future campaigns and competitions making Poptopia an ever expanding world.

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